Provo, Utah is home to a vibrant collection of modest clothing stores that celebrate tasteful style without sacrificing personality. Whether you’re searching for everyday outfits, temple-ready gowns, or budget-friendly bridal wear, these local boutiques deliver quality pieces and welcoming service right here in the heart of Utah Valley.
Browse Modest Clothing Stores in Provo
Say Goodbye to Pinch and Poke: Welcome God-Given Comfort with the Seamless Wave Bra

Ever catch yourself tugging at a wired bra halfway through the day and whispering, “Lord, set me free”? This feather-light, underwire-free Wave Bra answers that prayer with a smooth silhouette that glides under tees, Sunday best, and everything in between. Its clever W-shaped support lifts from every angle while semi-fixed padding keeps you naturally rounded—no shifting, no fuss. Wide side panels tame those underarm troubles, adjustable crossable straps let you find your just-right fit, and four easy hooks lock it all in place so you can raise your hands in worship, work, or play without a single poke. Crafted from a soft polyamide-spandex blend that feels like a second skin, this bra is the quiet ally every daughter of God deserves because true confidence starts with comfort you never have to think about.
Called to Surf
What Does This Store Provide:
Known for surf-inspired flair and modest silhouettes, Called to Surf stocks dresses, swimwear, and lifestyle pieces that align with Latter-day Saint standards while keeping things fresh and on-trend.
What Shoppers Appreciate The Most:
- Seasonal collections that feel current yet covered
- Extensive swim line with tasteful cuts
- Helpful stylists who understand local modesty needs
Soel Boutique
What Does This Store Provide:
Soel curates earth-toned apparel, natural-fiber basics, and handmade accessories, giving shoppers a relaxed boho vibe without compromising on coverage or quality.
What Shoppers Appreciate The Most:
- Thoughtfully selected natural fabrics
- One-of-a-kind artisanal jewelry & bags
- Cozy lounge area for a stress-free try-on
Love Olive Co
What Does This Store Provide:
With new arrivals every week in sizes XS–3X, Love Olive Co mixes bright patterns and classic layering pieces, making modest dressing fun, flattering, and accessible for every body type.
What Shoppers Appreciate The Most:
- Inclusive sizing up to 3X
- Weekly new drops that keep wardrobes fresh
- Easy returns & stellar customer care
Downeast Basics – Provo Towne Centre
What Does This Store Provide:
Downeast is famous statewide for its affordable layering tees, skirts, and dresses—perfect staples for building a modest wardrobe on a budget.
What Shoppers Appreciate The Most:
- Wallet-friendly basics for every season
- Endless color options in camis & tees
- Frequent clearance events
Allyse’s Bridal and Formal
What Does This Store Provide:
Specializing in one-of-a-kind modest gowns, Allyse’s offers private fitting suites, in-house tailoring, and thousands of dress options for weddings, proms, and other formal events.
What Shoppers Appreciate The Most:
- Extensive temple-ready gown selection
- Expert alterations on-site
- Spacious, family-friendly fitting rooms
Affordable Bridal Boutique
What Does This Store Provide:
Offering stylish modest gowns under $800, this boutique is a favorite for budget-conscious brides who still want quality fabrics and a memorable shopping experience.
What Shoppers Appreciate The Most:
- Accessible price tags on designer-look gowns
- Kind, no-pressure consultants
- Inclusive sizing from petite to plus
Find A Modest Clothing Store In A City Near Provo
Orem, Utah Springville, Utah Spanish Fork, Utah Pleasant Grove, Utah Lehi, Utah American Fork, Utah Payson, Utah Saratoga Springs, Utah
Affiliate Disclosure: "As an Amazon Associate I earn from qualifying purchases made from links in this post. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com."